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Big Data or Big Brother? 10 Ways Marketing Organizations Can Balance a Compelling Experience with Privacy

Joo Serk Lee
July 01, 2014

2 thoughts on “Big Data or Big Brother? 10 Ways Marketing Organizations Can Balance a Compelling Experience with Privacy

  1. Nice article, a lot of good points! I agree there is a fine line between good and bad ways companies can use their data. The ones that make good choices will profit and make stronger customer connections.

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