What do Nike, Starbucks and the U.S. Army all have in common? Each leveraged gamification to drive billions in new revenue opportunities and/or cost savings. In this webinar, you’ll learn how to use gamification tools to increase customer engagement, reduce marketing costs, and drive conversions for your clients.
Doug Ross is the former CTO at Western & Southern Financial Group, a Fortune 500 diversified financial services company. While there, Ross won a ComputerWorld Premier 100 Award as well as an SMA Innovation in Action Award for innovative solutions that helped the organization open new and highly profitable distribution channels.
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