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DESIGNING FOR EVERYONE: THE IMPORTANCE OF DIGITAL ACCESSIBILITY

May 16, 2025
Laura Noreskal

What is Digital Accessibility?

Digital accessibility refers to the ability of everyone—including people with disabilities and the elderly—to access websites, applications, and web technologies without barriers. These users should not face limitations when browsing the web or using digital tools. Although often overlooked, the lack of accessibility in digital environments poses serious challenges for social inclusion, economic participation, and user experience.


What Is the Impact of Digital Accessibility?

Social inclusion ensures that every individual, regardless of ability or condition, can fully participate in social, economic, and cultural life. By aligning digital accessibility with social inclusion, we can build a more equitable society where everyone has equal access to information, education, and essential services.

Example: Online learning platforms that do not consider the needs of students with disabilities may unintentionally exclude them. For instance, videos without subtitles or content incompatible with screen readers can make learning difficult or even impossible.

Accessible digital content also enables businesses to reach a wider, more diverse audience—improving customer loyalty and brand image. It can reduce long-term costs by limiting future redesigns and enhancing search engine optimization (SEO). Prioritizing accessibility from the start also fosters innovation, competitive advantage, and regulatory compliance.

Example: Businesses that fail to meet digital accessibility standards may face legal penalties and increased costs to make their services compliant.

From a user experience perspective, accessible websites and applications are more intuitive and user-friendly for everyone. Removing barriers not only helps those with disabilities but enhances navigation for all users.

Example: People who are blind or visually impaired use screen readers to browse the internet. If a website isn’t compatible with these tools, users may struggle to access content or interact with the site.


Global Efforts to Promote Digital Accessibility

In 1999, the World Wide Web Consortium (W3C) published the first version of the Web Content Accessibility Guidelines (WCAG), now recognized as the international standard for accessible digital content. The WCAG was developed by the Web Accessibility Initiative (WAI) and outlines four core principles: perceivable, operable, understandable, and robust.

  • Perceivable: Provide alternative text for images and transcripts or subtitles for audio and video content.
  • Operable: Ensure all interactive elements are keyboard-accessible and allow sufficient time to interact with content.
  • Understandable: Use clear language and provide contextual help for form errors.
  • Robust: Ensure compatibility with different browsers and assistive technologies through proper coding practices.

These principles ensure that web content is accessible to everyone, regardless of ability.

In Europe, the European Accessibility Act aims to harmonize accessibility requirements across the EU, reducing barriers and creating more opportunities for businesses and users alike. It promotes affordable and accessible products and services, greater access to jobs, and smoother cross-border trade.

In France, the General Accessibility Reference Framework for Administrations (RGAA) serves as the national standard for ensuring public online services are accessible to all.


Conclusion

Digital accessibility impacts us all—whether due to disability, aging, or socioeconomic status. It is essential to raise awareness, adopt global and national accessibility standards, and design with inclusivity in mind. By taking collective action, we can build a digital world that is truly equitable and accessible for everyone.


References

About the author

R&D Project Manager | France
Passionate about merging linguistics and AI, I pursued a PhD in NLP, exploring innovative approaches to language technology. Currently, as a project manager at SogetiLabs, I focus on advancing accessibility through AI-driven web auditing solutions.

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