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STOP, WHAT’S YOUR INTENT?

May 30, 2025
John Dragunas

In the rapidly evolving landscape of generative AI, one challenge that stands above others is ensuring AI systems truly understand what users want. Whether you’re building AI applications or simply using them, the difference between a mediocre and exceptional AI experience often comes down to intent clarity.

Understanding user intent is a pivotal aspect in the realm of generative AI, as it bridges the gap between users’ expectations and the system’s responses. When designing and utilizing AI systems, it’s essential to employ effective strategies to achieve significant alignment between user queries and the AI’s outputs. This is especially true with agentic or autonomous solutions.

Several advanced approaches can considerably enhance intent classification and ensure more precise and relevant responses, such as prompt-engineering, augmented retrieval, fine tuning, and classification.

The Intent Gap

We’ve all been there. You ask an AI assistant something seemingly straightforward, only to receive a response that makes you wonder if you’re speaking different languages. This isn’t necessarily a failure of the AI’s capabilities but often a misalignment of intent.

The challenge becomes even more of an issue when you introduce complex or compound questions.

When this intent is unclear, the results can target some of the context provided rather than the actual topic of the question. This can be very frustrating and risk perpetuating misinformation and bad decisions or results!

Consider these two requests:

  • “Tell me about Mars”
  • “I’m writing a sci-fi novel set on Mars in 2150 and need realistic details about potential human habitation”

Same topic, vastly different intents. The first might warrant a general overview, while the second requires specific, technically grounded information oriented toward creative writing. Without clear intent, an AI might deliver an encyclopedic entry to a novelist seeking inspiration—technically correct but practically useless.

The Art of Intent Clarification

The most sophisticated AI applications now incorporate intent classification systems that work behind the scenes to categorize and route user queries appropriately. But even the best systems benefit from clear communication.

At a high-level, here are five practical principles, regardless of your specific approach to intent classification:

  1. Be purpose-explicit
  2. Specify your role and audience
  3. Define your desired format and length
  4. Include contextual background
  5. Use multi-turn interaction

By clearly defining your purpose, you not only receive better responses but also help train these systems to better serve everyone. Each well-framed query contributes to an ecosystem where AI can more accurately predict and fulfill user needs.

There are specific design patterns and standards being widely adopted today, while others continue to evolve.

Approaches to Intent Classification in AI

  • Retrieval-augmented generation combines the power of retrieval mechanisms with generative models to provide enriched responses by fetching relevant documents or data before generating an answer. This approach ensures that the AI leverages up-to-date and contextually pertinent information, thereby narrowing the intent gap.
    • Embedding-based classification utilizes vector representations of user inputs to analyze and classify intents. By mapping user queries into a high-dimensional space, this method can more accurately capture the nuances and context of the intended meaning, leading to more aligned and effective AI responses.
    • Cache-augmented retrieval helps either by pulling in context from a local cache or data store, or by reusing previously seen intents and responses to more quickly and accurately classify new user inputs. This can enhance a model’s ability to retrieve relevant information
  • Classification-augmented generation introduces a classification layer that categorizes user inputs into predefined intent labels before the generative process begins. This method enhances the specificity and relevance of the generated responses by ensuring that the AI system understands the user’s intent more accurately.
  • Fine-tuning models using datasets labeled with specific intents can significantly improve their ability to discern and respond to diverse user queries. By training on intent-labeled data, AI systems can better differentiate between varied user needs and tailor their outputs accordingly.
  • Implementing structured output formats can help in maintaining consistency and clarity in the AI’s response. This technique involves guiding the AI to produce answers in a predefined structure, which can be particularly beneficial in complex scenarios requiring detailed and organized information.

The Bottom Line

Generative AI and agentic solutions will continue to leverage these and other evolving techniques to improve at intent classification to ensure the usefulness and safety of AI services, however, we can help as well by focusing on clarity of communication.

Before your next interaction with an AI system, pause and ask yourself: “Have I made my intent crystal clear?” This simple moment of reflection could be the difference between a frustrating AI experience and one that feels almost magically intuitive.

In a world increasingly mediated by AI interfaces, clarity of intent isn’t just polite—it’s the essential skill for effective human-AI interaction. So before hitting send, stop and consider ‘What’s your intent?’

About the author

Associate Vice President | USA
Over 20 IT experience, 13 of which has been with Sogeti, where I am an AVP level consultant guiding our clients in a variety of software and business initiatives, with a focus on Software Architecture, Cloud Technologies, Security and Business Strategy.

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