Book: No More Secrets with Big Data Analytics
No more Secrets provides the basis for updating or refining your understanding of Big Data Analytics and for exploring new ground. The first part sheds light on the Big Data phenomenon in general. Part 2 presents ample suggestions for determining your specific Big Data potential. These you can readily apply to gain insight in what exactly makes your customers tick using social data, the topic of part 3. The triad of privacy, technology and the law concludes the book. Transformative Big Data initiatives begin with “magic moments”: by choosing a domain in which your organization wishes to excel, while taking into account the risks and side effects. Performance Big Data initiatives are directed to existing projects with the aim of improving the performance. With No More Secrets with Big Data Analytics VINT aims to create clarity by putting experience and vision in perspective: independent and supported by examples.
Report 4: Your Big Data Potential: The Art of the Possible
Everyone wants a piece of the Big Data revolution, inspired by cases and applications. The fourth report by VINT deals with the technical and organizational implications that companies need to deal with to unlock their big data potential. The report offers a checklist of twenty questions, that answer whether or not you are properly situated to tap into the Big Data potential, and of where the possible challenges may lie. The new rules focus on business tranformation, technological improvements and new ways of discovering data.
Report 3: Privacy, Technology and the law
The same tools that drive organizations towards data driven business and have a high impact on marketing, process optimizing and maybe even predicting the future of products with predictive analytics, also raise concerns about new privacy intrusive technological possibilities such as re-identification, ubiquitous monitoring and thorough risk analyses on an individual level. Organizations and their customers need to find a healthy balance that suits both parties. In this report VINT presents Privacy by Design, Privacy-Enhancing Technologies and legislation as the winning strategy to make Big Data efforts profitable without harming the trust of customers.
Report 1 – Creating Clarity with Big Data
In our initial research report on Big Data, the first of four, we give answers to questions concerning what exactly Big Data is, where it differs from existing data classification, how the transformative potential of Big Data can be estimated, and what the current situation is with regard to adoption and planning.VINT attempts to create clarity in these developments by presenting experiences and visions in perspective: objectively and laced with examples.