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Expert Talk: László Barabási on predicting human behavior.

Sogeti Labs
December 04, 2012

“Take the aspects of human behaviour that were traditionally in the field of sociology, psychology, psychiatry and so on, and turn them into predictable patterns”   Albert-László Barabási is a Romanian-born Hungarian physicist, best known for his work in the research of network theory. He is the former Emil T. Hofmann professor at the University of Notre Dame and current Distinguished Professor and Director of Northeastern University’s Center for Complex Network Research (CCNR) and an associate member of the Center of Cancer Systems Biology (CCSB) at the Dana Farber Cancer Institute, Harvard University. We talked to him about human behavior and how we might predict this behavior using the available (big) data. Human activity is not random, it’s bursty Predicting human behavior is possible with data Big Social: Predicting behavior with Big Data offers a multi-faceted orientation into next-generation Social Analytics and Social Media by presenting the rapid developments, the analysis of available tools, best practices and inspiring cases. [DOWNLOAD]

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SogetiLabs gathers distinguished technology leaders from around the Sogeti world. It is an initiative explaining not how IT works, but what IT means for business.


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