Joe Lamantia, a freelance experience architect/strategy consultant has published a presentation on slideshare.com with the title ‘The Language of Discovery – A grammar for designing Big Data interactions’. The deck has a whopping total of 148 slides and covers a lot of topics, from the basics of big data to how a language can be defined that can form the basis of how interactions around Big Data need to be designed.
For example, as part of the intro of the presentation, there is a simple graph that gives an idea of where Data, and specifically Big Data can play a role in optimizing or innovating a company. It basically splits the company in four parts: R&D, Marketing, Operations and Service & Support and lists the many sources of data that are available to be analyzed.
![Diverse roots](http://blog.vint.sogeti.com/wp-content/uploads/sites/2/2012/07/Diverse-roots.gif)