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Big-Bang Disruption: Why tech giants must innovate or die

Sander Duivestein
January 08, 2014

“Such is the dizzying pace of technological change that it’s hard to comprehend how just a few years ago we all survived without smart phones and social media. We are living in a golden age for consumers, says internet industry analyst Larry Downes, with better and cheaper gadgets and apps available every day. But the technological revolution has also changed the rules of the game for the businesses that create and sell these products. Downes, a co-author with Paul Nunes of the new book Big Bang Disruption, tells the BBC that now every company – even tech giants like Facebook, Apple and Google – must constantly innovate or risk being made obsolete by the ‘next big thing’.”

About the author

Trend Watcher – New Media, Trend Analyst VINT | Netherlands
Sander Duivestein (1971) is a highly acclaimed and top-rated trendwatcher, an influential author, an acclaimed keynote speaker, a digital business entrepreneur, and a strategic advisor on disruptive innovations. His main focus is the impact of new technologies on people, businesses and society.


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