Our current research topic is called “Digital Happiness” and we’re exploring new ideas about how companies should interact with their clients and employees. This time we want to share the idea and vision from Risto Lähdesmäki – ‘Design for Happiness‘. Lähdesmäki shared his vision with us and our clients during our event In Pursuit of Digital Happiness in Brussels on November 9-10 2017.
Lähdesmäki’s design firm Idean has a truly client centered design approach, which helps while aiming for Digital Happiness. He describes really interesting cases such as their design proces for 23andMe, the first genetic analysis service available directly to consumers that includes health risk and ancestor reports. Another interesting case is the design they did for engineering giant Sandvik. Idean’s design vision and principles are thorough and have the end-users happiness in mind. Watch Lähdesmäki’s take on Digital Happiness and enjoy!
About the author
Thijs Pepping is a humanistic trend analyst in the field of new technologies. He is part of the think tank within SogetiLabs and in his work he continuously wonders and analyses what the impact of New Technologies is on our lives, organizations and society. He specialized in Humanistic Counselling and Education at the University of Humanistics in Utrecht and worked for five years with autistic chi