Marketing

It’s the digital reincarnation of Albert Einstein, who you can ask all kinds of scientific questions.

Would you recognize a paradigm shift if it was just a passerby walking on the street? I once asked that question in a room full of executives.

It’s a long newsletter this time. A lot of things have happened last week. From monkeys playing video games with their mind, to Paris Hilton promoting NFT’s, to congresswoman Alexandria Ocasio-Cortez performing sexual acts in deepfake videos.

Sometimes the Internet makes you feel like a boomer. Why should you buy virtual clothes for your avatar?

Take a look at our most read and shared blog posts from March 2021.

This week we focus on deepfake technology. For starters, the FBI warned in an alert that malicious actors “almost certainly” will be using deepfakes to advance their influence or cyber-operations in the coming weeks.

The giant container ship Ever Given that has blocked traffic in the Suez Canal for the last week, bringing a key global trade route to a standstill and capturing the world’s attention, was partially refloated as we’re writing this newsletter.

Playing with Reality is a weekly newsletter in which SogetiLabs’s Research Institute VINT examines the future where synthetic reality becomes part or our objective reality. The newsletter is also a preview of our upcoming book Playing with Reality. Subscribe here.

This article is a companion to Creative Production Flows for Distributed Innovation Teams. It should be noted that the Innovation Accelerator is now part of SogetiLabs’ Thinkubator Business enterprise innovation platform and services.

Four visionary change agents helped 150 Executives to answer the question ‘What Matters Now?’ as we all face up to the short- and long-term global impacts of COVID-19.

Today we explore the relationships people are consciously and unconsciously having with virtual humans. Like and subscribe.

Our current research topic is called “Digital Happiness” and we’re exploring new ideas about how companies should interact with their clients…