Big Data and Analytics

Digital Deluge – Is Your Fear Justified?

[VIDEO] IOTFRIDAY E12 | Differentiate Between IoT Data Streams

November 17, 2017

The value is in the data You might have heard this sentence many times. Generating and converting data is growing. IoT solutions are the ideal sources for gathering data. Examples are steps per day, pictures, blood pressure or revolutions per minute. Things have sensors to collect them. Differentiating between three types of data is important....

Use of Data by “Big Box” Retailers to Make Marketing Decisions

November 9, 2017

The American Marketing Association has defined marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” It is clear by its definition that marketing lies at the heart of the success of a business and is an age...

IOTFRIDAY E10 | Talk Layer of the IoT-model

November 3, 2017

IoT solution needs a connection to unlock a great data potential. The Talk layer holds the technology. Every technology has its pros and cons for implementation. Making the right decision for implementation of hardware and software start transmitting data is crucial for a successful IoT solution.

November 1, 2017 by

A lack of customer focus In my experience of working in the software development field, I have interacted with many software engineers and even with people who use this software. I have realized that the general belief in the industry is that software is meant only for machines. But, the simple fact is that eventually,...

October 27, 2017 by

  Tom and Steven discuss the position of Artificial Intelligence within the IoT domain. On the World Summit AI 2017 held in Amsterdam a wide variety of topics with respect to AI. Other terms like machine learning or other intelligent behaviour are shown. It was the first edition of the AI summit. A lot of...

September 29, 2017 by

Today we are discussing Digital Happiness with Thijs Pepping. The three topics for this #IoTFriday are: – The quantified self – Generative design – A philosophical note Together with Thijs, I discuss the trend towards a focus on happiness and well-being. It began in the field of positive psychology, (happiness) economics, and now emerges in...

September 28, 2017 by

In the continuing battle of your privacy rights versus a company’s ability to collect and profit from data about you, there’s a new weapon on the field: If you’re using a Roomba to keep your house clean, you may be inadvertently giving iRobot, the maker of the device, valuable information about your house and its...

June 12, 2017 by

Since Homo Sapiens created fire it is entangled with technology. We used it to battle predators, diseases, and each other. While constantly picking the fruits of our newest inventions, we kept improving our technology and build a technology advanced, and technology depended, society. In his book Homo Deus: A Brief History of Tomorrow history Professor...

March 8, 2017 by

I have frequently experienced projects that ran into serious problems due to data issues – typically issues caused by differences between various source systems. The requirement is to be able to identify the same object in different systems. The problems could show up in various types of projects like Analytics/BI projects, Big Data projects, projects...

February 23, 2017 by

To save you some valuable time I shortened an amazing psychological theory back to 10 lines (based on the book ‘Nudge’ from prof. R. Thaler & C. R. Sunstein). You are not a robot. A lot of your behaviour is based on emotions. Emotion was our primary interface for many years during our evolution; through...

February 1, 2017 by

Emerging technology is changing how we think about and use insurance. Big data, deep analytics, machine learning, the Internet of things, and cloud are all contributing to a culture of high automation and a shift in the insurance paradigm. As today’s insurance companies grow into tomorrow’s, they are embracing these technologies and changing how we...

January 23, 2017 by

Big Data is going to change everything and help us to gain a greater understanding of the world around us.  With the volumes of data we are collecting, we will be able to predict everything from illness, maintenance, weather, customer needs and more. Well… maybe. Kitman Labs is the “World’s First Athlete Optimization System” which...

November 24, 2016 by

In my previous blog about Privacy in a connected world , I concluded that the meaning of privacy will be a big discussion in the coming years. A prominent player in this discussion is Edward Snowden. Last week, I attended the dutch premiere of the movie Snowden. This premiere was followed by a live webcast interview...

November 22, 2016 by

Three major trends  have been quietly impacting how organizations architect, design and leverage BI to enhance their customer experiences and to improve their operational efficiencies thus improving both top line and bottom line. These trends began even before the tsunami of Digital and Big Data took over the organizational mindshare but certainly have accelerated as...

November 14, 2016 by

or how Wi-Fi can be a business innovation enabler? Innovation and Wi-Fi within the same article? Yes, sir. More than ever. Nothing to deal with Li-Fi, nor (yet another) new 802.1x tiresome norm. Getting used to reading pretty disrupting blogs from me, you may be worried once again by this association: How an old technology...

October 27, 2016 by

It all starts with a typical consultant answer, “It depends.” Let me quickly elaborate: The concept of a data warehouse is definitely not obsolete! The technology in use might be The tools and processes surrounding the data warehouse most likely are! Why is it so? The reason for asking this question is easily understandable. The...

October 19, 2016 by

Change in the IT industry does not only come quickly; it is accelerating. We have reached a point in the IT industry where technology is not only revolutionizing what is possible, it is completely re-designing industries from the bottom up. We have discussed disruptive design a lot in the past (see our research on the...

July 4, 2016 by

When I first started my career in IT in the mid 90’s I was a Data Analyst. I absolutely loved it. I felt like Sherlock Holmes trying to find the one key ‘clue’ that would explain everything. It was a natural fit for me as I am very inquisitive and love to seek answers. I...

February 22, 2016 by

This story starts with an issue reported by one of my customer: a car manufacturer. Multiple times in a day, it’s IT team (thanks to batches) has to migrate a large volume of data (several TB) from 3D CAD (Computer Aid Design) application version n to version n+1. Classical scenario of data migration that takes...

January 26, 2016 by

In my last blog, I wrote about “How to build a doctor“.  The premise of the blog, is that experts (such as Doctors), can be replaced by Big Data, Machine Intelligence and an Interface.  While this is absolutely true, is there anything that can stop us all from being replaced by machines? Approximately two decades ago,...

January 14, 2016 by

Supercomputing (aka High Performance Computing, aka HPC) is no longer a tool for engineers and scientists, but has become a part of the new infrastructure for more and more companies. One example is financial services that use HPC, linked with big data analysis to create new solutions for their employees and customers. This alliance coins...

December 23, 2015 by

At Sogetilabs, We’re constantly collaborating with innovators within the community to understand the latest trends, innovations and technological advancements and how these innovations will impact our future.  As we wrap up 2015, We’re rewinding to look back at some of the popular blogs of the year. Here’s the No.5 blog of 2015! ( This blog was originally...

December 17, 2015 by

It’s that time of the year when we look back and celebrate some of the best contributions throughout the year. Here’s the No.9 Blog of the year! By late 2014, Shivon Zilis took the semantic bull by the horns. She explains: “MI is a unifying term for what others call Machine Learning (ML) and Artificial Intelligence...

*Opinions expressed on this blog reflect the writer’s views and not the position of the Sogeti Group